The Creative Strategist

Going Global: The Benefits of International SEO Every B2B Professional Services Firm Should Know

The quiet strategy that turns global curiosity into client conversions.

May 6 • 

Gabriel De Luna

1

March 2025

How to Sound Human Again: Reclaim Your Voice in a ChatGPT World

The future of writing isn't about which tools you use, but whether you've left any fingerprints on the words.

Mar 30 • 

Gabriel De Luna

The 10 Most Powerful Conversion Copywriting Principles I Learned from Joanna Wiebe’s Copy School

What Copy School taught me that 10 years of reading copywriting books didn’t

Mar 23 • 

Gabriel De Luna

7

2

The Agency Repositioning Playbook: How to Pivot Without Losing Clients or Revenue

A step-by-step guide for agency principals to reposition strategically—without losing clients, revenue, or market trust.

Mar 19 • 

Gabriel De Luna

2

Will AI Kill SEO? How Agencies Can Future-Proof Their Strategy

AI is changing how search engines rank content and how people search for information. Will SEO survive?

Mar 16 • 

Gabriel De Luna

1

October 2024

B2B Content Marketing Strategy: A Comprehensive Guide

Originally published on October 3, 2024, on Prodigy's blog.

Oct 3, 2024 • 

Gabriel De Luna

July 2024

Measure What Matters: A Practical Marketing ROI Formula for B2B Professional Services

Originally published on July 19, 2024, on Prodigy's blog.

Jul 19, 2024 • 

Gabriel De Luna

Is Blogging Still Relevant for Marketing?

Originally published on July 17, 2024, on Prodigy's blog.

Jul 17, 2024 • 

Gabriel De Luna

The Role of Content Marketing in Small Business Success

Originally published on July 15, 2024, on Prodigy's blog.

Jul 15, 2024 • 

Gabriel De Luna

A Step-By-Step Guide to SEO Keyword Research for Business Owners

Originally published on July 10, 2024, on Prodigy's blog.

Jul 10, 2024 • 

Gabriel De Luna

August 2023

10 Lessons From 10 Years of Running a Marketing Firm

Originally published on August 31, 2023, on Gabriel's personal blog.

Aug 31, 2023 • 

Gabriel De Luna

July 2021

Why Entrepreneurs Target 'Everyone'​ (And How It's Hurting Their Business)

Originally published on July 9, 2021, on Prodigy's blog.

Jul 9, 2021 • 

Gabriel De Luna